News

Top PH Love Team Joins Argentina Family
December 22, 2021

Best-loved Filipino love team Daniel Padilla and Kathryn Bernardo are the newest endorsers of Argentina Corned Beef. The romantic duo does not only create strong buzz for the leading corned beef mass brand, they also build affinity with the younger segment of the market which is the key target of this latest campaign.

The "busog mornings" concept showcases the many different places in the Philippines where Argentina is loved by Filipinos, and the many different ways that Argentina Corned Beef can be enjoyed there  – as a delicious meat filling for Ilocos empanada, as meat topping for Ilonggo batchoy, as filling for toasted siopao in Bicol, or as part of pastil wrap in Zamboanga. Kathryn and Daniel are shown discovering the filling beef goodness of these corned beef dishes and enjoying the hospitality of Filipinos everywhere.

Watch the video here.


Archive